Oct 4, 2010
The barriers to innovation are the idea killers in the room. You know, it costs too much, it takes too long. Get passed it, because innovation doesn’t start with money and resources, it starts with an open, positive state of mind and a focused process.
Sep 27, 2010
Your brand is the sum of everything that you are putting out into the marketplace: your product, your service, your design, your marketing. Think of your brand as a person, it has beliefs, acts, makes promises.
Sep 14, 2010
A good opportunity is one that is relevant. To know which ones are most relevant, you need to be able to assess them against pre-determined criteria, and I don’t find that most companies take the time to do this.
