Apr 14, 2010
Top CEOs Found to be Laggards in Social Media
I recently came across an interesting study conducted by ÜberCeo on the Fortune 100 CEOs and their involvement in social media (http://www.slideshare.net/shazza/fortune-100-ceos-and-social-media).
The study found that these CEOs are laggards in social media. For the most part they were all unconnected and uninvolved. Out of the top 100 CEOs studied only two had Twitter accounts and only one had a blog. Only 13 of the top 100 CEOs studied had LinkedIn accounts, and none in the top 20 had accounts.
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