About

 
One of the biggest problems facing businesses today is the need to produce more innovative products and services. I’m sure you’ll agree that the companies that can create a culture of continuous innovation, without breaking the bank or betting the farm, will be the winners of the global marketplace.
The 90% Rule™ is the guide your organization has been looking for. As a book, a presentation or a workshop, The 90% Rule is a process for low-cost, continuing growth. It minimizes the risks of innovation by helping business leaders focus step-by-step on adjacent market opportunities where they already know 90% of what they need to succeed!
National Post columnist Rick Spence says of the book, “I believe this dynamic but doable approach can revolutionize business by taking the pain, uncertainty and risk out of expansion.”
Whether you have insights to process, are looking for a speaker to inspire your organization or a workshop to empower them; we hope you will join us on this journey to insight, innovation and success.